DEFINE YOUR BRAND AS A CREATIVE

⚡️CREATED BY JEAN PONGSAI AND JANIE CHEN⚡️

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as a creative professional (or even enthusiast), it’s important for others to understand what you do.

tbh, it’s not that obvious.

If your audience doesn’t understand what you do, they won’t understand why they should follow or hire you.

To create a strong connection between yourself, your work and your audience, you need to clearly convey the purpose of your work and what it does. This applies to designers, photography, stylists, and truly any creative profession that wants clients. This worksheet will take time and you may need to start over, but it will help you understand the basics to building to your brand identity.

Jean and Janie designed this worksheet to help you connect your brand & work in an approachable method.

Worksheet’s Prompt Examples

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WORKSHEET CONTENT DEMO | The example here, describes a creative profile with work similar to Nicole McLaughlin.

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FORMATTING A MOODBOARD DEMO| The example here showcases a formatted moodboard for the ACLU Social Media Project. This includes photos to capture “feel-goals”, graphics motifs and samples and color palettes that embody the project/brand goals.

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⚡️WE DEFINITELY WANT TO SEE YOUR BRAND⚡️

 

Show us what’ve you’ve worked on, created or even need feedback. We love to seeing you thrive.

 
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